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2010 forecaster eyes $4/lb coffee by end-2011
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Hackett sees arabica at $4/lb by end-2011
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Tight supplies seen driving price increase -Hackett
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Hackett pegs robusta up at $3,300/tonne by year end
NEW
YORK | Jan 7, 2011 1:45pm EDT
By Marcy Nicholson
NEW
YORK, Jan 7 (Reuters) - Tight supplies of washed arabica
coffee should push prices up to a steep $4 a lb by the
end
of 2011 and robusta beans will follow in tandem, said
the analyst
who came closest to predicting last year's 77 percent
rally
in a Reuters poll.
Shawn Hackett, president of Hackett Financial Advisors,
Inc.
in Florida, seemed to be aiming out of the ball park
a year
ago when he forecast the spot arabica futures contract
<KCc1>
trading on ICE would reach $2.50 a lb by the end of
2010.
His projection, the highest of the 21 analysts who responded
to the biannual survey, was the closest to reality.
After a fund-fueled rally exacerbated by tight supplies
pushed
the market to a steep rally in the last half of 2010,
the
market finished the year at $2.4050 per lb, after hitting
a 13-1/2-year
high at $2.4225 earlier in December.
The median estimate in the January poll was $1.39/lb.
As
the only analyst to forecast a year-end price above
$2, Hackett
faced phone calls and nasty emails following the poll's
release,
when people told him he doesn't understand the business
and called him a "scheister".
"That's
the nature of being a contrarian ... you have to be
thinking
very differently from the crowd and the crowd is usually
wrong," Hackett said, in a telephone interview.
Hackett's
steep call was based purely on fundamentals, looking
at the huge disparity between cash differentials and
the
futures price at that time, as top washed-arabica grower
Colombia
entered its second year of significantly smaller crops.
"My
thesis was that scarcity would eventually play itself
out
in the futures market, and it did," Hackett said.
"We
essentially have cleaned out producer stocks. Demand
can
only be satisfied now by what is produced." Colombia
is now in its third year of lower production and
Hackett
forecasts arabica futures are in for a 65 percent ride
higher
this year. Liffe robusta futures <LRCc2> will
follow to reach
$3,300per tonne by the end of 2011, from $2,097 at end-2010.
"There's
no reason it (robusta) shouldn't follow because there's
not going to be any supply to stop it," Hackett
said, adding he does not expect the wide spread between
the two markets to increase.
Technically, another indicator that the arabica market's
bull
move is not over is that it has not yet seen a spike
trade,
an extremely fast and sharp move up that ends the bull
move
in coffee, he said.
The spot arabica contract last saw such a move in 1997
when it
shot up nearly 130 percent to $3.18 per tonne over four
months,
It then fell 50 percent two months later and continued
lower
through to 2001. The 2010 sustained rally was slower
and more
orderly. (Graphic: http://link.reuters.com/ket35r )
SHORT-TERM SETBACK?
Hackett cautioned that the commodity complex will likely
see
a setback in the first quarter of 2011 that could temporarily
take coffee down with it. This would provide a good
secondary
opportunity to buy coffee with Hackett's perspective
that
commodity investments should be viewed on longer-term
horizons.
"You
should have a pretty good view of where things should
be
over a 12 to 18 month horizon, understanding the next
three months
are completely unpredictable and no one can forecast
three
months with any degree of accuracy," Hackett said.
He admitted his three-month forecasts have often been
"awful"
while his longer-term forecasts have been "extremely
good."
"If
you invest in commodities in a similar fashion that
you do
in stocks, you'll do very well. Everyone keeps wanting
to hyper-trade
their accounts and hyper-trade markets, and what winds
up happening is they miss the big move," he said.
Hackett was a stock broker with Princeton Securities
in New Jersey
from 1990 to 2002. He shifted to agricultural commodities
with Roach Ag Marketing in Florida for five years, where
he worked as a commodity broker. In 2007 he opened his
own
commodity brokerage advisory firm, which specializes
in agricultural
commodities and clears through R.J. O'Brien & Associates.
Currently, about 2,000 people subscribe to his reports.
(Reporting
by Marcy Nicholson; Editing by David Gregorio)
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